What if the key to real, lasting growth is a stronger mindset?
You’re smart. Capable. Committed. But still, something isn’t quite clicking.
You’ve probably already tried the quick fix: the affirmations a self-help 'guru' promised would boost your confidence (and didn’t).
You may have spent more money than you’d like to admit on things like “the top ten sales techniques that drive business growth” — but without seeing real change.
You might even admit, in your quiet moments: “I get in my own way sometimes”.
That internal interference, the doubt, the inner critic, the overthinking, is as much the barrier as any external challenge.
So how do you truly break free?
You need more than hacks or hype. You need a powerful system to strengthen your mental fitness, reduce negative self-talk, and bring in more clarity, calm, and confidence. And you need someone who has walked this path, and is a few steps ahead of you to guide the way.
Its for this reason, that Positive Intelligence (PQ) the gold standard in mindset training is a core part of our approach.
BUT mindset isn’t everything. It’s the foundation.
To truly create sustained, measurable growth, personally or professionally, mindset MUST be paired with action.
That’s why we developed the B.U.I.L.D.® Framework, a step-by-step model for turning mindset into momentum and measurable growth.
Introducing B.U.I.L.D.®
B.U.I.L.D.® is a practical, research-informed approach to mindset-led transformation. It supports individuals, leaders, and teams to overcome resistance, strengthen performance, and achieve lasting growth.
Each phase builds on the last — and we begin with what's beneath the surface
What would YOU like to B.U.I.L.D. (if nothing would get in your way)?
More confidence? More clients? More meaningful work? Or something else?
Whatever it is, we can help you get there step, by step.
“The B.U.I.L.D. programme has been immensely powerful and valuable…
“It’s given me real insight into how my mind works, what’s been getting in the way of achieving my true potential and has equipped me with practical tools to help me get there”
What Could B.U.I.L.D.® Help YOU With?
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For Individuals:
Building the confidence to apply for a job you’ve been eyeing for years — and actually going for it.
Building a business around an idea that’s lived in your head far too long.
Building healthier boundaries, so your work no longer comes at the cost of your well-being.
Building new habits to stop procrastinating, overthinking, or self-sabotaging.
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For Leaders:
Building stronger trust and collaboration in a team that’s lost its spark.
Building the mindset to lead through uncertainty, rather than avoiding hard conversations.
Building the clarity to set priorities, make faster decisions, and stop second-guessing every move.
Building a culture that aligns with your values — and feels good to lead.
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For Teams:
Building resilience and mental agility to handle stress, pressure, and change.
Building cross-functional collaboration between departments that usually operate in silos.
Building a shared growth mindset to reduce blame, increase ownership, and unlock innovation.
Building accountability systems that support real follow-through.
I was at a crossroads in my career and found being coached by Lara hugely enjoyable and beneficial in clarifying my goals and stepping forward optimistically.
“I believe that I now have the tools to take on new challenges in a bold and positive way.”
Turning mindset into measurable growth
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B – Baseline
Understanding whats really going on and where you are today
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U – Upskill
Equipping you and your team with the right mindset and tools
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I – Implement
Move from theory to action with structured execution in your day-to-day
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L – Learn
Measuring progress and refining the approach for ongoing growth
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D – Develop
Embedding growth for long term success and happiness
An individual or team can have the best tools and technical skills, but if their mindset is not trained for growth, any creativity, collaboration & adaptability falls flat.
Resistance, self-doubt, and ingrained ways of working can hold individuals and teams back, preventing meaningful progress.
So changing mindset goes beyond short-term gains; into long-term, self-sustaining growth.
Positive Intelligence and its saboteur busting mindset training is the engine of our B.U.I.L.D. framework because its impossible to drive growth when these characters are not under control! .
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Building Trust & Collaboration
One agency leader felt overwhelmed by client pressure and a fractured team.
“Its impossible to improve this situation” they said, but I could tell there was hope!
Using B.U.I.L.D.®, and my guidance they shifted from survival mode to leading with clarity.
After a few months, trust was rebuilt, stress reduced, and momentum restored.
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Building a career upgrade.
A client-side researcher stuck in blame mode for their stalled career used B.U.I.L.D.® to shift into accountability and empathy.
They stopped waiting for change and started driving it, leading projects and initiatives meaningful to them.
Ultimately they landed the leadership role they’d been aiming for all along.
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Building a Business
A corporate professional stepping into into entrepreneurship for the first time was battling imposter syndrome
We used B.U.I.L.D.® to help them gain clarity and courage on their business idea.
Within weeks, they made their first pitch and landed their first client. Confidence followed action, not the other way around.
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Building a Team
After a major re-org, a fragmented team used B.U.I.L.D.® to gain clarity on their shared vision, establish trust, and define team principles.
In just weeks, they shifted from siloed chaos to unified focus, with priorities aligned to purpose.
"The PQ Positive Intelligence training provided a tool to calm myself in difficult, high stake situations, and being in a group gave us all a safe space to talk, open up & support one other"
— Anca C. - Head of Team - Clientside
How does the programme work?
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Uncover what’s really going on.
Through assessments and discovery sessions, we identify mindset blockers, cultural friction, and performance gaps.
This includes the PQ Saboteur Assessment — a vital first step in spotting the mental habits that hold you back.
For an individual please set aside. 2hours for your deep dive
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6 week Mental Fitness Training Programme
Powered by the Positive Intelligence (PQ) app
6 weeks PQ app access
Weekly PQ educational content, and audio book (1hr per week)
PQ exercises (15 mins per day)
Weekly 1:1 or group training session, led by Lara for questions, support and deepening learnings (1hr per week)
Text support with Lara throughout (as needed)
Complete, under guidance and with support of Lara
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Insight is nothing without action. In this phase, we support you to embed new habits and behaviours into daily work — linking mindset to real business, career and life outcomes.
Expect action planning, coaching, and practical strategies to keep momentum high.
After the 6 week training, if you wish to continue using the mental fitness training tools your access can continue with new modules on self actualisation, conflict management, relationships, leadership, parenting and more
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Reflection drives performance. We track progress, review goals, and capture feedback to understand what’s working — and what needs refining.
Repeating the PQ assessment can reveal tangible shifts in mindset and behaviour.
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The final phase is about sustaining success.
We explore future development areas, identify growth opportunities, and offer ongoing coaching or team support to embed your transformation long-term.
Lara will support you in putting an action plan in place to work towards any future goals you have identified, and where appropriate will support with additional trainings and coaching support
What does it cost to invest in B.U.I.L.D.?
Typical investments are shared as a guide. We’d really recommend reaching out and organising an initial chat.
We can advise you what best to start with. For most individuals its best to begin with just the first two steps Baseline and Upskill to gain initial momentum, we can then move forward, pause or tailor things from there.
For Leaders who want support with developing their Team, we recommend starting with the Team Performance Baseline - a quick, powerful diagnostic to uncover what’s really helping, and hindering, your team’s performance, influence, and impact.
Are you affiliated with, or a member of ICG, IMA, AURA? Let us know and there may be a discount available for you!
About Lara
Before I became a coach, I spent nearly two decades in the world of research and insights — working agency-side, client-side, and eventually setting up my own business. I’ve lived and worked in multiple countries, led global teams, and spent countless hours navigating complex projects, demanding deadlines, and the very real human challenges that come with leadership and ambition.
What I realised, through both experience and later education in neuroscience, positive psychology, and leadership development and getting certified as a coach, is that the biggest thing holding most of us back isn’t lack of strategy, skill, or intent.
It’s a negative or fixed mindset, that limits our actions.
Today, my mission is to help people who want to build something bigger or better in their lives, their careers, their leadership, or their businesses. Whether it’s building confidence, clarity, momentum, or meaningful impact, I help you shift out of survival mode and into growth mode.
Thats why my collaborator Jeff Deighton of insight engineers and I, developed our proprietary B.U.I.L.D.® Framework, a practical, mindset-first approach that supports individuals, leaders, and teams to overcome internal interference and take bold, focused action.
If you’re ready to move forward (not just think about it) the team and I are here to help you B.U.I.L.D.® something special!
FAQs
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With the PQ Positive Intelligence training programme most people report feeling more positive after just the first 3 weeks, and even more so once they have actually completed the Mental Fitness Training.
Then, you’ll be putting your tools and muscles into practice. Examples from clients as they work through the programme include
-> Individuals setting themselves (and achieving) stretching goals, often around process enhancements or revenue generating activities
-> Overcoming fear of selling as a researcher and gradually seeing more leads, clients and revenue coming in
-> Individuals who previously would have held themselves back, now feeling confident speaking up in large company meetings / brainstorms
-> Individuals who embody a greater self awareness and confidence, leading teams and clients or stakeholders with pride
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It depends what you consider “the end” because in reality building your mindset is a bit like going to the gym - its a regular commitment rather than a ‘one and done’ session.
Its more a questions of how long do you want to continue with the help, support and guidance of those who are further along the path to cheer you on and help keep you accountable?!
Some of our clients choose. toforge their own way after the first two steps (Baseline and Upskill) since at that point they have the tools to lean on and an elevated level of mental fitness
Or others choose to continue to have our help and support with the next steps (Implement, Learn, Develop) to really build momentum.
The choice is yours.
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The beauty of the B.U.I.L.D. framework and its PQ powered engine means it can apply equally in both areas.
Successful mastery of mental fitness has a positive impact on reducing stress, enhancing productivity and collaboration as well as boosting happiness and confidence
It has a ripple effect of positive change, often with individuals reporting just as many benefits outside of work as inside work on their performance
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We recommend committing to the programme in blocks.
The first two stages (Baseline and Upskill)can be completed in 2 months.
The Implement and Learn stage is an additional 4 months of application and progress - seeing your new mindset skills working in real life - to great effect!
Then Develop typically is slower placed, over 6 months - but honestly is flexible to your needs, we’ll design it together at thi point.
For teams and organisations, its variable based on team size, comapny objectives and budgets. We have a number of ways we can take teams and organisations through the programme and can. makea bespoke proposal The programme is designed to be completed in a consecutive 6 week period with unique lessons each week, so an extended holiday during this time is not ideal!
Each week its only 15 minutes pay day of exercises, 1 hour of videos and a 1 hour group meeting (online) so a manageable amount of time to commit to.
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We recommend committing to the programme in blocks.
The first two stages (Baseline and Upskill)can be completed in 2 months.
The Implement and Learn stage is an additional 4 months of application and progress - seeing your new mindset skills working in real life - to great effect!
Then Develop typically is slower placed, over 6 months - but is flexible to your needs, we’ll design it together at this point.
For teams and organisations, its variable based on team size, company objectives and budgets. We have a number of ways we can take teams and organisations through the programme and can. make a bespoke proposal
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Costs for an individual start from:
£1,700 (Baseline & Upskill - 2 months)
£1,550 (Implement & Learn - 4 months)
£900 ( Develop - 6 months)
Discounts available for ICG, IMA, AURA members.
For teams and organisations, please reach out for a quote. Group discounts available.
My recommendation is to schedule a call to explore your needs and I’ll help decide what is right for you
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One of our team will guide you through the programme.
For individuals, it is most likely you’ll be led by Lara as your certified PQ coach.
For teams it will be a mixture of Lara and her associates, all of whom use these approaches in their daily life and work, yet apply the ideas through their own lens and experience. Business owners, researchers, coaches and more form part of the B.U.I.L.D. associate network.
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If what you have read so far speaks to you, and you can imagine some of the benefits of colleagues and teams who are more focussed and productive, less stressed, more collaborative internally and with clients, then I’d recommend to have a call.
We can talk about the most important areas of focus for you
What’s getting in your way and what could you B.U.I.L.D. Instead?
You’ve recognised some of those inner blockers: the overthinking, the doubt, the procrastination, the perfectionism.
You’ve tried to push through them — with self-help books, productivity hacks, or sheer willpower. But they keep showing up. And deep down, you know this isn’t just about tactics.
It’s about mindset. And it’s about momentum.
If you’re ready to move forward, B.U.I.L.D.® gives you a structured way to do it — combining insight, support, and real-world action to help you finally create the shift you’ve been working toward.
You can build the internal tools to make your mind work FOR you, not AGAINST you.
The result?
Less burnout. Less second-guessing.
More clarity, confidence, and energy to face the real-world challenges of work and life.
Whatever it is you’re trying to build, a more fulfilling career, a healthier team culture, a business that finally gets off the ground, you don’t have to do it alone.
Let’s make sure your next step is one that sticks.